The Arabian Coffee Company, master franchisees for the coffee chain, Caribou Coffee, in collaboration with the Al Sayer Group of Kuwait, launched its flagship coffee shop location in Dubai at the Dubai International Financial Centre.
The launch of this outlet in Dubai is part of the group’s efforts to introduce one of the most popular coffee chains in the United States, to the Middle East. “We are extremely happy to announce the launch of our flagship coffee shop location in Dubai at the DIFC location. “As a group, we are well aware of the Middle Eastern traditions and its passion for coffee drinking, it is primarily these nuances that were a great motivation factor for us to introduce the Caribou Coffee experience to the region”, said Ammar Daoud, general manager, Arabian Coffee Company, Licensee of Caribou Coffee Company. The group further plans to expand the Caribou Coffee chain in 12 markets in the Middle East in collaboration with the Al Sayer Group. The chain plans for 10 coffee shops in Kuwait and 12 in the UAE by the end of this year, with long term plans for 250 outlets in the region within the next 10 years.