Ford Middle East and Almoayyed Motors recently held a preview meeting for the latest Ford, Lincoln and Mercury passenger cars at the Bahrain International Circuit.
Senior Ford Fleet management from the US and the region were available to present the new line-up to key customers, together with representatives of Almoayyed Motors, the Ford, Lincoln and Mercury importer-dealer in the kingdom.
The programme featured the all-new 2008 Ford Mondeo, Ford Five Hundred, Mercury Montego, Focus, Edge, Explorer and Escape as well as the new Lincoln MKZ.
"Our array for 2008 features some of the best models ever built by Ford Motor Company," said Nathan Oscarson, Ford Middle East's newly appointed general manager for fleet sales.
"Each of these products is award winning in its own class and enjoys the highest levels of quality and craftsmanship, as well as great driving dynamics.
"Together with our dealer partners we aim to generate additional excitement for what is one of the most comprehensive passenger car line-ups Ford has ever offered in the kingdom.
"Each and every customer profile is well-served, and that makes a great one-stop solution for any fleet buyer in Bahrain."