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Shoppers are about to get a spring in their step as Bahrain City Centre (BCC) invites fashion aficionados to celebrate its latest campaign marking the hot new trends of the season.
The mall’s Central Galleria on the ground floor is in full bloom showcasing a variety of bright and bold outfits from different retailers, giving customers a taste of ‘Spring Fashion’.
University graduate Amal Khalil, 24, from Hamad Town, said: “The campaign’s display is really uplifting. In my opinion spring has to be about colours and outfits that are light and airy. It’s great for those that are into fashion because they will stop and see what is new for the season.”
To commemorate the event, organisers have arranged a month of activities and promotions. For example, mall-goers that spend BD30 in one day are eligible to win one-of-10 BD1,000 shopping sprees.
In addition, customers that purchase a minimum BD30 BCC gift card can enter to win a grand prize shopping spree worth BD3,000 and all 11 draws will be held on April 1.
Duaij Khalifa Al Rumaihi, senior mall manager, said: “Spring has arrived at Bahrain City Centre. We’re welcoming the season’s exciting new changes with a fashion campaign that will bring the latest fashion, beauty and fitness all rolled into an exciting month of activities.
“With a number of fun, interactive elements Bahrain City Centre will be the one-stop venue to embrace the colourful trends of the season.”
The mall is also planning a Mother’s Day tribute where mums and their daughters can get into the groove with a dance-inspired Zumba Fitness Party on March 16 at 9am. The best Zumba performing mother-daughter duo will win an indulgent spa package-for-two at Kempinski Grand & Ixir Hotel Bahrain City Centre.
Participants will also get the chance to enjoy exclusive retail offers at the event and chances to win instant raffle prizes. Ladies can register now at any Customer Service Desk and reserve their very own Zumba Fitness T-Shirt. Space is limited to 200 participants.
Meanwhile, from March 27-30, Bahrain City Centre will be hosting ‘The Fashion Junction’, where leading hair, nail, beauty and perfume brands will be offering complimentary treatments and consultations for women from 4pm until 8pm.
Shoppers can get a free beauty service at the Junction and will stand a chance to win a BD100 gift voucher from the store.
The mall’s online fans will also have an opportunity to take part in the Spring Fashion via Facebook, Instagram and Twitter with the chance to win a BD50 gift card each week until the end of March.
For more information, visit: www.facebook.com/BahrainCityCentre,https://twitter.com/#!/BahrainCityCtr and Instagram: @BahrainCityCentre
