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A van worth talking about

August 12 - 18 , 2020
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Gulf Weekly A van worth talking about

Gulf Weekly Naman Arora
By Naman Arora

German automotive maker Mercedes-Benz is integrating its intuitive and AI-backed Mercedes Benz User Experience (MBUX) multimedia system in its V-Class luxury vans, writes Naman Arora.

The MBUX multimedia system, which has already made waves, because of its learning capabilities and luxury enhancements to the sedan and coupe lines, will now be available in V-Class vans across the region.

Serkan Sarikaya, acting general manager and head of sales of Mercedes-Benz Vans Middle East and North Africa (MENA) said: “We are excited to introduce the sophisticated MBUX multimedia system to our V-Class models. Digitalisation and connectivity are important components of our product strategy. By integrating the MBUX multimedia system familiar to Mercedes-Benz cars, the V-Class becomes even more compelling.”

The MBUX voice control system can recognise almost any sentence, activated using a button on the steering wheel, or by saying “Hey Mercedes.”

The system combines learning capabilities to provide predictive functions, to anticipate driver needs and desires. For example, if the driver often calls home on the drive back from work, the system learns this and prompts the user to place the call.

A variety of infotainment settings can be configured individually for up to eight users, ideal when there is more than one driver using the van.

In the V-Class in the MENA region, there are two baseline MBUX systems. The MBUX Entry system is equipped with a seven-inch display and touchpad, and the MBUX Mid adds the navigation system. Customers can further choose options like a larger 10.25-inch display, smartphone integration and the Burmester surround sound system.

The custom-made high end surround sound experience sets new quality standards, with 15 speakers plus a bass reflex speaker, delivering 640 watts of output. There is also a voice amplification feature, which discreetly channels the voices of the driver and front passenger through the speakers in the rear, allowing front seat and rear seat riders to communicate safely.

For more information, please contact Al Haddad Motors at 17785454 or visit their Tubli showroom.







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