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Mothercare Segaya has opened a mini-mall to cater to the growing demand for children's clothes, shoes and other essentials.
The Segaya mall is located on Oman Road. The original mall has been extended and refurbished to reflect a refreshing, contemporary design catering to children's shopping products aimed at creating a more focussed and intimate shopping experience for families.
"The mall will feature only three shops which are Mothercare, Bossini Kids and Shoemart Kids," said Zafar Ali, marketing manager of ARG group.
"We realised that a mini mall specialising in our ever-popular range of children's products would create the ideal composition of a mini mall. It's our way of bringing the malls closer to our customers."
In keeping up with the new design, the Segaya mini mall will feature a more sophisticated appearance including new graphics, cooler colours and decorative fixtures.
The entire building, both inside and out, has been repainted and remodelled to convey a more "personal" feel with a large 'Juvenile section' exclusively devoted to kids' bedroom sets and other children's furniture.
The mall will also include convenient customer service areas where customers will be able to "more efficiently process their purchases and transactions", a spokesman added.
