Three of the UK's leading marketing academics are to deliver keynote lectures on the latest thinking in international marketing practise at a one day workshop in Bahrain.
The workshop will focus on providing "Winning Marketing Practices for Competitive Advantage" and is being staged by Bahrain based Management Development Centre International (MDCI). It will be held at the Golden Tulip Hotel on Monday from 9am to 4.30pm.
The three speakers are Professor Constantine S Katsikeas, Professor Leyland Pit and Dr Dayananda Palihawadana.
The conference will also mark the introduction of The University of Leeds Business School Masters' Programme in Strategic Marketing and Sales Management in early 2009 in conjunction with MDCI.