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The new Lexus 2009 RX350 was launched in the kingdom this week at Ebrahim K Kanoo Lexus showroom in Sitra.
The most advanced SUV, RX350 takes luxury and drivability to a whole new level with new technologies and a luxurious interior combining seamlessly.
The look and feel of the RX350 is unique as it follows the specially developed design philosophy 'L-finesse' merging two aspects - leading-edge technology coupled with human sensibility and skill.
From the moment you step into its interior, the Lexus RX350 envelops you in luxury. In order to create this atmosphere, Lexus designers paid close attention to every detail. The centerpiece of the new cockpit is the Remote Touch system, which improves safety by significantly reducing eye and head movement when driving. Also featured is the Multi-Information Switch, which allows the driver to change the settings of various functions without taking their hands off the steering wheel.
And the uncompromising pursuit of performance and functionality extends to the audio and control systems.
Moreover, the Lexus RX350 features the advanced Hill-start Assist Control (HAC) and Vehicle Stability Control (VSC) systems which are designed to deliver exceptional stability and control, while maintaining the vehicle's optimal position in various driving conditions. Leading edge intelligent systems do their work to take the burden of driving off the driver, as features such as Electric Power Steering (EPS), Vehicle Dynamics Integrated Management (VDIM), Bi-HID headlamps, intelligent Adaptive Front-lighting System (AFS) and Wide-angle side view and rear view monitors create a sense of total command on the road and peace of mind.
Ismail H Akbar, executive general manager - sales, at Ebrahim K Kanoo said: "The pursuit of perfection has been the driving force of the Lexus brand since it was first inaugurated in 1989 and the new RX350 lives up to that ideal more so than any other premium SUV. As of today, Bahrain will be able to experience the unique combination of luxury and advanced technology that the RX350 brings together in one chassis."
For more information, call 17730730 or visit www.lexus.com.bh.
