BRITISH actor and former 007 Roger Moore has paid for and starred in a poster campaign outside a top London shop, pressing it to stop selling foie gras (a delicacy made from the livers of force-feed poultry.)
The bus stop poster outside the up-market department store Selfridges, on the British capital's Oxford Street, urges shoppers to think twice about buying the delicacy, which Moore calls "tasteless."
The advert, for campaign group People for the Ethical Treatment of Animals (Peta) is directly opposite Selfridge's famous Food Hall.
An earlier plan for a poster showing how foie gras is made was deemed as too offensive.
"As foie gras production is too violent to show on an ad, surely this 'torture in a tin' is too violently produced for Selfridges to sell," said the 82-year-old former film super spy James Bond.