Euro Motors launched the Maserati GranCabrio at a special ceremony attended by owners, enthusiasts and VIPs at the Royal Golf Club in Bahrain.
The GranCabrio is the first four-seater convertible in the history of Maserati and completes its product line-up consisting of three different families of models: the Quattroporte sedans, GranTurismo coupŽs and now, the GranCabrio convertible.
Speaking at Sunday's launch at Riffa Views, Zayed Al Zayani, the managing director of Euro Motors, said: "The open-top GranCabrio is a Maserati in the truest sense, it has attracted a lot of attention since its debut at the Frankfurt International Motorshow for its beautiful styling and design.
"We at Euro Motors are delighted to present another Pininfarina masterpiece combining luxury, comfort and motoring excellence with the introduction of this model in the Kingdom of Bahrain."
Umberto Cini, managing director of Maserati's Middle East and Africa branch, has recalled the great acclamation that the GranCabrio has received in the past few months from press and critics alike: "Since its worldwide debut at Frankfurt Autoshow 2009, the Maserati GranCabrio has been appraised by media representatives and the public.
"The GranCabrio is an asset for the brand to further strengthen both its image and its commercial position in all markets. The orders collected in these first few months are proof of that".
The GranCabrio continues in the footsteps of the Maserati tradition in open-top models, and adds to a line-up of models celebrated throughout the manufacturer's history, such as the 1950 A6G Frua Spyder, the 3500GT Vignale Spyder (1960), the Mistral Spyder (1964), the Ghibli Spyder (1968) and the 2001 Spyder.
The GranCabrio is pure Maserati with its unmistakable Pininfarina design, spacious interior, handcrafted details, driving pleasure and high performances.
The designers claim the GranCabrio 'touches all five senses' in an open-air experience that retains all the typical comfort and performance drivers would expect from the marque. "Like all Maserati's open-top models, the GranCabrio is a special car intended for true connoisseurs," the company says.
True to its tradition, the Maserati GranCabrio yet opens a new chapter, because never before have four-seater top-down models been produced at the Viale Ciro Menotti Maserati factory in Modena.
There are four proper seats, so that the rear passengers are not merely supporting actors, but co-stars of the journey.
The Maserati GranCabrio is powered by a 4.7 litre V8 engine paired with the fluid 6-speed automatic transmission.
In Sport mode, the V8 gives the driver and passengers the full power of its 323kW, with a thrilling roar that becomes even more exciting with the top down, as it becomes one with its surroundings.
The Maserati GranCabrio starting at BD63,000 will be available at the Euro Motors Showroom in Sitra next month.
Clients and supporters of the brand can already choose contents and features of their own Maserati GranCabrio, thanks to a completely renewed car configurator (www.configurator.maserati.com/grancabrio/), which is state-of-the-art in terms of image quality and flexibility of usage.
The Maserati GranCabrio is also on the web with a dedicated mini-site (www.maseratigrancabrio.com).