Over thirty years after the launch of the first BMW 6 Series model, the world's most successful premium automotive manufacturer has announced plans to launch the third generation BMW 6 Series.
The new BMW 6 Series Convertible model will debut in the Middle East in March next year and will be followed by the CoupŽ edition in the second half of 2011.
Offering stylish design, outstanding performance, luxury, power and sheer driving pleasure, the latest generation BMW 6 Series is expected to continue to set trends in the premium car segment, its designers say.
Although the new BMW 6 Series retains its strong characteristic lines, it has been restyled with a refined modern design. Some new characteristics include a 'shark nose' in its front end design giving the car a sense of surging forward, while a broad air intake, strikingly contoured bonnet and muscular wheel arches hint at its powerful engine technology and impressive road holding promise.
Meanwhile, the luxurious atmosphere of the interior is highlighted by the driver-oriented set up and offers individually tailored seats for the driver, front and rear passengers.
High-class functionality is underlined prominently in the updated and redesigned Control Display with the iDrive control system. High-quality materials, carefully coordinated colours and, once again, meticulously formed surfaces combine to produce an ambience defined by luxury in the new BMW 6 Series.
Phil Horton, managing director, BMW Group Middle East, said: "BMW has 70 years experience in building convertible vehicles, boasting the legendary BMW 328, the 1940 Mille Miglia and the highly coveted and groundbreaking predecessor of the BMW 6 Series - the 1950 BMW 507.
"The new generation 6 Series is just as dynamic and aesthetically pleasing on the eye, so I have no doubt that it will be a popular addition to our Middle East portfolio."
The new BMW 6 Series Convertible will be available in the Middle East with two engine variants: 650i and 640i, which offer more power and more fuel efficiency than their predecessors. The eight-cylinder power unit in the BMW 650i Convertible produces 407hp, meanwhile the BMW 640i Convertible generates 320hp. Both engines come with BMW TwinPower turbo power, direct fuel injection and valvetronic technologies team up as standard with an eight-speed sports automatic gearbox.
The latest generation BMW 6 Series uses a broader palette of colours and three-dimensional graphics to create an even sharper image. Meanwhile, the roof of the car takes just 19 seconds to open and closes within 24 seconds. Both operations can be activated while on the move at speeds of up to 40kmph.
Drive dynamic control which allows the driver to choose from a range of pre-programmed suspension settings comes as standard, while the adaptive drive which helps stabilise the vehicle around corners ensures the premium comfort, safety and driving pleasure for the driver.
The progressive character of the new model is underlined with numerous features, including optional driver assistance systems such as a rear-view camera, Surround View, Night Vision with pedestrian recognition and Park Assistant. In addition, the new BMW 6 Series Convertible is the only car in its segment available with a Head-Up Display which projects driving-related information onto the windscreen within the driver's direct field of view.
For more details, contact Euro Motors on 17750750.