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FORD and Lincoln posted a 63 per cent growth in sales in the GCC region during the first half of the year compared to the same period last year.
The success has been attributed to growing consumer demand combined with refreshed, product-lines and growing dealership investments in the region.
Ford sedans led the way with a 64 per cent rise in sales. The Ford Taurus, Fusion and Mustang recorded significant growth across all GCC markets; with the Taurus registering the biggest increase with a 163 per cent boom during the first half of the year. Ford Fusion followed with an increase of 87 per cent and the legendary Mustang reported a 33 per cent sales boost.
Trucks and SUVs continued to grow strongly with a 62 per cent increase where F-series stood out with almost tripled sales, and the one-ton Ranger sales nearly doubled. The Ford Explorer registered an impressive 62 per cent increase, with the crossover utility Ford Edge up 64 per cent and full-size SUV Ford Expedition posting 57 per cent growth across the GCC. Ford expects this upswing to continue as the all new Explorer arrives in the region during Ramadan.
