Fashion Weekly

A vibrant variety of style

November 27 - December 3, 2013
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Gulf Weekly A vibrant variety of style

Gulf Weekly Camille Jones
By Camille Jones

The latest offering from BMA International is the brand new store cleverly spelt ‘Twenty4’. Twenty4 opened its doors last Wednesday in Bahrain Mall.

It carries fresh, vibrant and hip collections for all ages. There is a wide range of clothing and accessories for women, men and children and a section for home-ware. Saving money has just become easier and shoppers will not have to compromise on style and quality.

I couldn’t wait to head down and check it out myself. I ran into Brenda and Sophie who were visiting for the first time. Sophie said: “This store is very well laid out, has a good collection of clothes, a wide variety and everything is reasonably priced”.

What I like about the store is how brightly lit it is and how well it is laid out. This makes it easy to roam around and shop without bumping into everyone.

Twenty4 merchandises their clothing in order to make it easy to compile an outfit by showing off current styles and trends. There was so much to see that I could have spent an extra hour in there. I guaranteed you will not leave the store without a purchase. There appears to be something for everyone.

The first thing that caught my eye was the wall full of tights in multiple colours, all for only BD1.9. For BD1.2 you can purchase a matching tank top as well. The colours displayed were fuchsia, black, beige, grey, red, teal, caramel, cobalt blue, coral and pumpkin orange. Around the corner from this wall was another full rack of tights in all sorts of animal prints to wear under chunky sweaters for only BD4.9.

For BD2.2 you can find shawls and shrugs in modern colours to match your outfit and cover your arms and shoulders, if needed. If you are looking for tank tops for the gym you can layer white with red, black with fuchsia or orange and blue, two for BD2.7, for a fun look.

Men can pick up graphic print tees with loud colours and slogans for BD1.7 and polo shirts in stripes or solids for BD2.2, or two for BD3.9. You can’t complain about the price of their denim in modern cuts and style for BD3.9. Wow!

The centre section marked ‘Run Free’ is full of fresh colours and trend-setting ideas for teens and the young-at-heart.

Children are not left out either because a large portion of the store is dedicated to boys marked ‘Kings of Cool’ and girls with ‘Colours that Love’. All parents can agree that spending a lot of money on clothing for their children can seem like a waste because they grow out of them so fast. This is a great place to pick up children’s clothing at a reasonable price.
 
Right now the store has cleverly tied a promotion with its name. When you spend BD20, you will be given a BD4 voucher … ‘Twenty4’. 







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