Motoring

Growth rises 30 per cent for marque in kingdom

May 14 - 20, 2014
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Gulf Weekly Growth rises 30 per cent for marque in kingdom

Infiniti saw a 19 per cent growth in its sales across the Middle East region in 2013, with Bahrain’s growth topping 30 per cent compared with 2012.

Significant increases were seen across the GCC in the financial year 2013 (April 2013 to March 2014) thus making Infiniti one of the fastest growing premium automotive brands in the market.

The company said about 784 units were sold across the region in March last year compared to 653 the year before. QX60 became the best-selling model with 1,489 units sold. Another of its model, QX80 saw its sales surge 24 per cent to 1,148 units.

Juergen Schmitz, general manager, Infiniti in the Middle East, said: “The Middle East is a very important market for Infiniti globally. The region provides our third highest market share worldwide and we are committed to growing further.

“To achieve this we have a robust mid-term plan in place which took a significant step forward last week as we began roll-out of our strategy for strengthening of our position in the Kingdom of Saudi Arabia.

“With our partners across the region delivering impressive results, an in-demand performance model range and sales of Q50 beginning across the region this month, we enter the new financial year with confidence.”

For details, contact Y.K. Almoayyed & Sons on 17732732.







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