Fashion

Young and hip collections

June 11 - 17, 2014
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Gulf Weekly Young and hip collections

Gulf Weekly Camille Jones
By Camille Jones

Twenty4, a vibrant, trendy and affordable retail clothing store is set to open in Enma Mall, Riffa which will help bring this fast-fashion brand to the masses.

Both parties signed the lease and handover of the 2,000sq/m anchor store which will conclude yet another successful opening following units in Bahrain, UAE, Kuwait and Saudi Arabia.

Enma Mall, managed and leased by the international property advisory firm CBRE, is prominently situated in East Riffa and offers 27,000sq/m of retail space over three levels to include ample parking and a 500-seat food court.

Samir Motegheria, Twenty4’s country manager, said: “The opening of the new store reflects our aggressive strategy to expand in the region. We believe Enma Mall offers a strong retail position for Twenty4 as a major fashion destination in the kingdom.”

Saleem E Aziz, CEO of Al Enma’a House for Real Estate and owner of Enma Mall, added: “We are delighted to welcome Twenty4 to our shopping mall. This new addition to the retail offering almost completes our intended tenant mix profile. I look forward to making further announcements shortly as we are close to confirming other high profile tenancies.”

Twenty4’s young and hip collections offer incredible value to fashion conscious shoppers of all ages. This formula has been proven highly-successful among consumers who are spoiled for choice with this brand’s exciting variety of clothing and accessories for women, men, children and the home.

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