In a class of its own

Dubbed affectionately as the ‘baby’ S-Class, the new C-Class Mercedes-Benz aims to deliver a new level of sophistication and driving pleasure to match its revamped design.

Launched in Bahrain this week by Al Haddad Motors, the marque’s dealer in the kingdom, the new range offers several variants to suit customers driving needs.

Graeme Newport, general manager of Al Haddad Motors, said: “A host of new assistance systems offers safety of the highest standard, while a new optional air-sprung suspension provides for exemplary ride and driving comfort as well as nimble and agile handling. 

“Thanks to an intelligent lightweight-design concept boasting weight savings of up to 100 kilograms, excellent aerodynamics and new economical engines, the C-Class establishes new efficiency benchmarks in its segment. In all, the high-class appeal of the new model feels like an upgrade to a higher class of vehicle.”

The new C-Class adopts a progressive approach and boasts innovations and equipment that underscores the saloon’s energising comfort and refined sportiness, its makers say.

There is a choice of two different fronts: sporty with a central star or – reserved solely for the Exclusive line – the classic saloon radiator grille with the Mercedes star on the bonnet.

The interior is a luxurious affair and the infotainment is displayed on a free-standing central display with a 7-inch screen or 8.4 inches with the COMAND Online option.

One of the main highlights of the new model is the touchpad controller. Arabic letters, numbers and special characters are supported.

“The user receives clear tactile feedback when operating the touchpad’s control surface, which is highly conducive to genuine intuitive use,” added Mr Newport.

The C-Class Saloon boasts new generation 4 cylinder engines with petrol direct injection and fuel consumption has been reduced significantly over previous models.

The suspension on the new C-Class is a totally new development. It provides for nimble and agile handling, offering the highest standard of ride comfort in the segment, the company says.

Meanwhile, a range of assistance systems are at hand to help you master the challenges of everyday driving. They reduce stress and boost safety whether you’re driving in the dark, changing lanes or on the motorway, leaving you free to focus on the drive.

Prices start from BD16,500.

For details, call 17785454.