Flip through the latest issue of Gulf Weekly.
Women have taken beauty supplements for years in a bid to fight the signs of ageing and keep a youthful, healthy glow.
Gold Collagen, a unique liquid beauty supplement designed to nourish the skin from the inside out is now available at all Gulf Pharmacies outlets starting at BD30 for 10x50ml bottles.
I was given a 30-day test supply last week and have full confidence I’ll feel reinvigorated by mid-July!
This pioneering liquid supplement takes inspiration from technology in Japan, and is developed by Minerva research labs and various European scientists. It combines a unique sugar-free blend of hydrolysed collagen, hyaluronic acid and other active ingredients to create a liquid supplement with maximum effect. In just one shot it promises to be 20 times more effective than using a topical collagen cream or pill. This must be one powerful ‘pretty potion’!
Each 10ml ready-to-drink dose is ‘all natural’ and, in my opinion, actually tastes good, like peaches actually, with no after-taste.
On the day of the product launch my colleague, sales director Alison Lillywhite, and me, performed a ceremonial ‘clink’ of the glass with high hopes for this promised fountain of youth. Stay tuned next month for my beauty findings. I may need a new photograph for this page if I become too youthful and unrecognisable!
But how does this actually work? Collagen is a major structural protein in the skin. It plays a key role in providing the structural scaffolding for cells, tissues and organs, but it also gives skin strength and durability and is responsible for the smooth, plump appearance of young, healthy skin.
As we age, the production of collagen, elastin and hyaluronic acid in the skin gradually decreases which causes dehydration in the skin and a dull complexion which adds to the signs of ageing.
The unique hydrating properties of hyaluronic acid combined with the highest quality collagen contained in this product offer the ultimate in skin-cell regeneration and hydration. The results promised are increased smoothness, softening and appearance of fine lines and wrinkles in as little as six weeks.
Also containing vitamin C to boost the transformation of lysine and proline into collagen, the liquid provides the essential building blocks required to support the metabolic functions of collagen-producing cells, its makers say. This gives better skin tone, optimal skin hydration levels and the ability to recapture a youthful radiance, they add.
Once consumed, the ingredients are distributed to the dermis (the deeper layer of the skin) and results in the multiplication and stimulation of fibroblast cells (collagen-making cells in the connective tissue of the skin) to produce more collagen and hyaluronic acid. Some creams report of reaching the dermis but this product claims to actually target the fibroblast cells, triggering them to make more collagen.
The beneficial effects have been published in respected peer-reviewed scientific journals and details of these studies can be found at www.gold-collagen.com
Minerva Research Labs Ltd operates from commercial headquarters in Mayfair, London. It’s scientific knowledge and product research draws on the experience of the most advanced nutricosmetic market in the world, Japan. The organisation partners with the Lipoid in Germany, Polaris in France, including a strategic alliance with Rousselot SAS (the largest producer of collagen in Europe).
