Motoring Weekly

Classy moves to launch new model

May 17 - 23, 2017
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Gulf Weekly Classy moves to launch new model

The sparkling new Mercedes-Benz E-Class Coupé was officially unveiled this week by the marque’s dealer in Bahrain, Al Haddad Motors, live on its official Facebook and Instagram pages in a twist to the launch formula.

With the key design aesthetic of intelligence and excellence, the new model strutted its updated space, design and innovation credentials to followers who streamed the event from their smartphones and laptops.

According to Mercedes, the E-Class Coupé ‘pushes the boundaries of intelligence and performance’ to make a statement of ‘unrivalled excellence’.

Every aspect and element of the vehicle is a testament to the model’s contemporary aesthetics and the brand’s mantra of ‘The Best or Nothing.’

Its designers have aimed to combine the beauty and classic virtues of a grand tourer and state-of-the-art technology. With a length of 4.8m, a width of 1.8m and a height of 1.4m, the E-Class Coupé easily outstrips its predecessor in vital measurements.

At the market launch, there will be an initial choice between three petrol engines with a range of outputs from 184BHP to 333BHP.

Christopher Dean, showroom manager of Al Haddad Motors Bahrain, said: “The new E-Class Coupé’s design and capabilities demonstrate its incredible intelligence - it is a car desired by those who seek the future today.

“While its technological and innovative credentials are well known, the model transcends the boundaries of automotive innovation to meet the needs of modern active lifestyles.”

The new E-Class Coupé is available now starting from BD24,000. For more information, visit the Mercedes showroom in Tubli or call 17785454.







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