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Car manufacturer Volvo has launched what it calls the 'safest' car in its history - the Volvo XC60 at the Motorcity Showroom in Sitra.
The big safety news is City Safety - Volvo Cars' in-house developed unique technology to avoid low-speed collisions in city traffic and tailbacks.
Tomas Ernberg, managing director for Volvo Cars Middle East, said: "We are the first manufacturer in the world to offer this type of feature as standard.
"City Safety clearly advertises that the new XC60 is the safest car Volvo has ever produced.
"The car is packed with our accumulated safety know-how and technology, both when it comes to preventing accidents and protecting all the occupants in a collision."
City Safety in combination with the recently introduced Collision Warning with Auto Brake means that Volvo cars can now offer functions for auto-braking at all speeds. City Safety is active at speeds of up to 30 km/h.
City Safety keeps an eye on traffic in front with the help of a laser sensor integrated into the top of the windscreen at the height of the rear-view mirror. If the car is about to drive into the vehicle in front and the driver does not react, the car brakes itself.
The new Volvo XC60 is also equipped with intelligent safety systems such as Hill Descent Control (HDC), Roll Stability Control (RSC), Dynamic Stability and Traction Control (DSTC), Lane Departure Warning and Blind Spot Information System.
Officials also defines the new range as the ultimate crossover vehicle describing it as 'dressed in a thrilling blend of muscular XC capability and the sporty charisma of a coupe'.
The frowning contours of the headlamps and the taut rearward flow of the front wings emphasise the bonnet's classic V-profile. They characterise the front of the vehicle, flanking the grill and emphasising the V-shape and vertical stance of the XC60's front end.
Volvo's new 285 hp T6 turbocharged petrol engine gives top performance and is ideal for sporty driving. At the same time it has been programmed to provide the highest possible power with the lowest possible fuel consumption and exhaust emissions.
The engines in the new Volvo XC60 are mated to a six-speed gearbox automatic with Geartronic.
The Volvo XC60 is equipped as standard with Volvo's All Wheel Drive with Instant TractionTM to guarantee the best possible road grip whatever the situation.
Yann Lassade, general manager, Motorcity, said: "By launching the new Volvo XC60, we are satisfying our target customers who impose high demands on design, brand integrity and hi-tech content in their choice of life style products.
"The new XC60 bases its unique appeal on the synthesis between daringly sporty design and a range of intelligent safety systems that help the driver avoid accidents.
"With Motorcity's customer service expertise coupled with Volvo's advanced technology and focus on safety, we will deliver a winning combination that will benefit our customers."
The new Volvo XC60 is now available at Motorcity in three models - Comfort for BD15,200, Premium for BD16,000 and Prestige for BD17,000.
For more information, contact the showroom on 17736222 or visit www.motorcity.com.bh.
