CROWNE Plaza is going green with a comprehensive recycling and environmental programme.
The five star Bahrain hotel has launched a unique joint initiative with Recycling for Charity which will be implemented from June onwards with environmental sustainability becoming a top piority.
Currently, the hotel produces seven tonnes of waste which is collected on a weekly basis. The aim is to reduce this to below two tonnes of waste each week through recycling.
The programme will commence with the installation of a recycling bank and an internal awareness campaign that will be executed throughout the hotel taking in bars and restaurants, banquet halls, kitchen, guest rooms, housekeeping and management offices.
The effort has been launched to coincide with World Environment Day on June 5. The hotel's general manager Ivor Prestwood said: "Recycling is a key component in maintaining or improving the environment. Not only does recycling make good economic sense, but it also demonstrates a sense of good ethics to the guests and the community."
The hotel is already involved in an ongoing 'Green Engage' programme followed by many properties in the InterContinental Hotels Group to help improve environmental performance, reduce costs and respond to guests' increasing awareness of the issue.
Boris Uhlig, CEO of Recycling for Charity, said: "We do hope that with Crowne Plaza Bahrain coming on board and incorporating elements of sustainability into its day-to-day operations, other hotels will follow the lead and be inspired to make the choice as well."