Flip through the latest issue of Gulf Weekly.
Jimmy Choo has long been the footwear favourite of many celebrities when it comes to stepping out on to the red carpet ... and now appears just as popular with brides for walking down the aisle.
The brand is celebrating brides this year with a special interactive initiative on its website.
Tamara Mellon, founder and chief creative officer, said: "I am delighted that women the world over are coming to us to be part of their most special day. It makes me so proud that the shoes and bags we create can make a bride feel beautiful and confident - and the rest of the wedding party, of course!
"We are delighted for brides to share stories of their special day on 'My Choo Stories' this year. Today, many brides are selecting non-traditional bridal shoes and some of our most popular bridal shoes are related to styles that have appeared on the red carpet."
Highlights of the 2011 Bridal Collection include Reese Witherspoon recently wearing Macy for her wedding, as well as Natalie Portman receiving her Oscar this year wearing a version of the same style, Vita seen on Sandra Bullock, Lance seen on Jennifer Aniston and Zafira as seen on Jennifer Lopez from the 15th Anniversary Crystal Collection.
Many of these styles are available in the house's signature Champagne Glitter which is fast becoming the iconic bridal favourite, according to fashion watchers.
Many Jimmy Choo stores offer the same full range of services to brides as it does for celebrities visiting the Oscar or Bafta suite including special shopping days for bridal parties, shoe dying - both before the ceremony to match the dress, and after the ceremony to ensure the newlywed can wear the special shoes again.
Jimmy Choo is encouraging brides to share their stories on 'My Choo Stories' by visiting jimmychoo.com
Tamara will select the 'ultimate Jimmy Choo bridal story' at the end of May and the winner will receive their choice of shoes or bag from the current collection as a wedding present from the designer label.
Jimmy Choo shoes are available in Bahrain in Al A'ali Mall costing between BD140-500.
FACT FILE
JIMMY Choo was born in Malaysia into a family of shoemakers and made his first shoe when he was 11 years old. Choo has divulged that he worked part-time at restaurants and as a cleaner at a shoe factory to help fund his college education in the UK.
His beginnings can be traced back to his workshop in Hackney, North London, which he opened in 1986 by renting an old hospital building.
Mr Choo's craftsmanship and designs were soon noticed internationally when his creations were featured in a record eight pages in a 1988 issue of Vogue magazine.
In 1996, he co-founded Jimmy Choo Ltd with British Vogue accessories editor Tamara Mellon. The ready-to-wear line has expanded to include accessories such as handbags.
For our first dance my groom and I danced to Tiny Dancer by Elton John. My celestial, glittering JC peep toes were the perfect, heaven-sent shoes to dance with him in, needless to say, I didn't put a foot wrong - Emma Strudwick
I bought my first pair of Jimmy Choo shoes for my wedding day. They were the most exquisite sandals and complimented my beautiful gown perfectly. They finished off the red carpet look I wanted. My photographer loved them so much she insisted on taking a picture of my foot peaking out of the bottom of my dress - Adriana Barden
My Choo story centres around the most important day of my life - my wedding. On the wedding day, the Choo's were a hot topic, with everyone wanting to take a peek! My wedding was the most special day of my life, and thanks to my sparkling Choo's, I felt like Cinderella. Certainly, my fairytale had just begun. - Nicole Nguyen
