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THE BMW Group stand at the 2011 Dubai International Motor Show featured an exclusive ‘BMW Individual’ zone where a bespoke BMW 7 Series composition inspired by ‘Steinway & Sons’ took pride of place.
McLaren Automotive marked the official launch of its Middle East network with the opening of its flagship Middle East showroom and the regional show debut of the first in its range of models, the MP4-12C at the Dubai International Motor Show.
Ford and Lincoln products have seen their sales in the GCC jump by 55 per cent so far this year at a time when the region’s industry performance was relatively flat, according to Ford Middle East’s managing director Larry Prein.
Speaking to the media at the Dubai International Motorshow’s opening day, Mr Prein said the company is well on its way to set another record year, thanks to its strong products, expanding dealer network and increasing customer satisfaction levels.
Visitors at the 2011 Dubai International Motor Show had the chance to get up close and personal with the latest vehicles on the market including Audi’s newly launched Audi A1, A6, A7, A8 L W12 and R8 GT.
The brand with the four rings also revealed the new Audi Q3 – Audi’s first SUV in the premium compact segment. The small, sporty SUV will join the other members of the Q family, the Audi Q5 and the Audi Q7, in the second quarter of 2012.
